1. What This Policy Covers
This Cookie Policy explains how PrintRocket India Private Limited ("PrintRocket", "we", "us") uses cookies and similar tracking technologies on our website at www.printrocket.in.
This Policy applies to the PrintRocket website only. For how we handle data in the PrintRocket mobile app, see our Privacy Policy.
By visiting our website with your browser set to accept cookies, you consent to our use of cookies as described in this Policy. You can modify or withdraw your cookie consent at any time — see Section 7.
2. What Are Cookies
Cookies are small text files that a website places in your browser when you visit. They allow the website to:
- Recognise your browser on return visits
- Remember your preferences and settings
- Understand how you use the site to help us improve it
- Keep you securely logged in during a session
Cookies are not programs. They cannot execute code, carry viruses, or access any other files or data on your device beyond what the issuing website placed there.
3. Mobile App vs Website
The PrintRocket mobile app does not use browser cookies.
Instead, the app uses:
| Technology | Purpose |
|---|---|
| Session tokens | Maintain your authenticated state during an active app session |
| Firebase Cloud Messaging (FCM) token | Enable push notification delivery |
| Local storage / shared preferences | Cache your print preferences for faster reorder |
| Device identifier | For analytics and crash reporting |
These app-side technologies are covered in our Privacy Policy. The rest of this Cookie Policy covers the website only.
4. Cookies We Use on the Website
We use cookies in the following categories:
4.1 Strictly Necessary Cookies
These cookies are essential for the website to function. You cannot opt out of them without losing access to core features.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
session_id |
PrintRocket | Maintains your authenticated session | Session (ends on browser close) |
csrf_token |
PrintRocket | Prevents cross-site request forgery (CSRF) — a security essential | Session |
auth_token |
PrintRocket | Keeps you logged in during your active browsing session | 24 hours |
cookie_consent |
PrintRocket | Stores your cookie consent choice | 1 year |
Legal basis: Legitimate interest in operating a secure, functional website. These cookies do not require your consent.
4.2 Analytics Cookies
These cookies help us understand how visitors use our website — which pages are most visited, how long people spend on different sections, and where they encounter difficulties. This helps us improve the site and the user experience.
All analytics data is aggregated and anonymised — we cannot identify individual visitors from this data.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users | 2 years |
_gid |
Google Analytics | Distinguishes users (shorter window) | 24 hours |
_gat |
Google Analytics | Throttles request rate to Google's servers | 1 minute |
Legal basis: Consent. You can opt out at any time — see Section 7.
4.3 Functional Cookies
These cookies remember your choices and settings to make your experience more convenient on return visits.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
user_location_pref |
PrintRocket | Remembers your last-used delivery area | 1 year |
print_settings_cache |
PrintRocket | Saves your preferred print settings (paper size, sides) | 1 year |
lang_pref |
PrintRocket | Stores your language preference (English or Hindi) | 1 year |
Legal basis: Consent. Disabling these cookies means you'll need to re-enter your preferences on each visit.
4.4 Payment-Related Cookies (Checkout Pages Only)
When you reach the checkout and payment pages, Razorpay (our payment processor) may set cookies necessary for secure payment processing. These appear only on checkout pages and are governed by Razorpay's own cookie and privacy policies.
| Cookie | Provider | Purpose |
|---|---|---|
rzp_* (various) |
Razorpay | Secure payment session, fraud detection |
5. Third-Party Cookies
Some cookies are placed by third-party services integrated into our website. We do not control these cookies — they are set and governed by those third parties.
| Third Party | What They Do | Privacy / Cookie Policy |
|---|---|---|
| Google Analytics | Anonymised website traffic analysis | policies.google.com/privacy |
| Razorpay | Secure payment processing | razorpay.com/privacy |
| Firebase (Google) | Performance monitoring, crash analytics | firebase.google.com/support/privacy |
We have data processing agreements in place with all third-party processors we use. We do not allow these third parties to use data collected on our website for their own advertising or marketing purposes.
6. What We Do Not Do
We want to be clear about what our cookies are not used for:
- No advertising cookies — We do not run ad networks, retargeting campaigns, or display advertising. We do not use advertising cookies of any kind.
- No social media tracking pixels — We do not use Facebook Pixel, Twitter/X pixel, LinkedIn Insight Tag, or similar social tracking technologies.
- No cross-site tracking — We do not track you across other websites.
- No fingerprinting — We do not use browser fingerprinting or other probabilistic tracking methods.
- No profiling — We do not build advertising profiles or sell data about your browsing behaviour.
PrintRocket does not display advertisements and does not monetise your data. Cookies are used solely to run the website securely, improve the user experience, and understand how the site is used — nothing else.
7. Managing Your Cookie Preferences
7.1 Cookie Consent Banner
When you first visit www.printrocket.in, you will see a cookie consent banner that asks for your preferences. You can:
- Accept all cookies — enables analytics and functional cookies in addition to strictly necessary
- Reject non-essential cookies — only strictly necessary cookies will be set
- Customise — choose which categories to enable
Your choice is stored in the cookie_consent cookie for 1 year. You can change your preference at any time.
7.2 Browser Settings
You can control cookies at the browser level. Here's how:
| Browser | Path |
|---|---|
| Chrome | Settings → Privacy and security → Cookies and other site data |
| Firefox | Settings → Privacy & Security → Cookies and Site Data |
| Safari | Settings → Privacy → Manage Website Data |
| Edge | Settings → Cookies and site permissions → Cookies |
| Opera | Settings → Advanced → Privacy & security → Content settings → Cookies |
Blocking all cookies may prevent some features of the website from working correctly, including staying logged in.
7.3 Opt Out of Google Analytics
You can prevent your data from being used by Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at: tools.google.com/dlpage/gaoptout
7.4 Withdraw Your Consent
To withdraw cookie consent:
- Clear cookies for our site in your browser settings
- Visit www.printrocket.in — the consent banner will appear again
- Choose "Reject non-essential" or customise your preferences
Alternatively, email us at info@printrocket.in and we will guide you through the process.
8. Cookie Retention Periods
| Cookie Category | Maximum Retention |
|---|---|
| Strictly necessary | Session (browser close) to 24 hours |
| Analytics | Up to 2 years |
| Functional | Up to 1 year |
| Payment (Razorpay) | Session only |
| Consent record | 1 year from date of consent |
9. Legal Basis
Our use of cookies operates under:
- Strictly necessary cookies: Legitimate interest in providing a functional and secure website (no consent required)
- Analytics cookies: Your informed, specific, freely given consent via the cookie banner
- Functional cookies: Your informed, specific, freely given consent via the cookie banner
We comply with the Information Technology Act, 2000 and SPDI Rules, 2011, and are designing our cookie practices to align with the forthcoming full implementation of the Digital Personal Data Protection Act, 2023 (full enforcement expected May 2027).
10. Changes to This Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in the cookies or technologies we use
- Changes in applicable law
- Changes in our website functionality
When we make changes, we update the "Last updated" date. For significant changes, we will display a notification on our website. Your continued use of the website following notice of changes constitutes acceptance.
11. Contact Us
For questions about our use of cookies, to withdraw consent, or for any related queries:
| Company | PrintRocket India Private Limited |
| info@printrocket.in | |
| Phone | +91 8218768195 |
| Website | www.printrocket.in |
| Address | 5th Floor, Mehershi Kanad Bhawan, Udhmodhaya Foundation, University of Delhi, North Campus, New Delhi – 110007 |
PrintRocket India Private Limited — CIN: U18129DC2026PTC472309 — www.printrocket.in
5th Floor, Mehershi Kanad Bhawan, Udhmodhaya Foundation, University of Delhi, North Campus, New Delhi – 110007